Dada. They brought to a sharp focus the dilemma in which making choices between so-called alternatives was a lost cause. Tristan Tzara ( of chess with Lenin fame ) saw opposites as essentially equivalent. Order=disroder. affirmation=negation.
The efforts to incite indignation swirled around Dada’s core belief of attention to negative values. A messianic adventure of discovering beauty and worth in what was commonly viewed and perceived as distasteful and without value. The pungent creations and activities, mostly with pernicious intent; raised a mirror in which the absurdities of the social world were reflected.
By ridicule and inversion, dada demonstrated that the true determinants of many if not most ritualized public acts and professed social goals were fortuitous or base. In a sense the dadaists were grafting an art form onto Veblen’s thesis of useless activities occupying people’s time. In effect, they were more pointed and clever versions of memes.