Tag Archives: robert woodruff coca cola

garbage from fizzy to flat

It’s great free publicity, but it is a dangerous game. Like a mouse in a cage with a leopard. In a way, you can call it corporate bullying, but then again, the Coca Cola company is used to stepping on … Continue reading

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the wanderer: trouble no more

The wandering jew. The white man’s burden has forced the heavy lifting onto the yid but the pop culture articulation of the concept is actually more profound and complex than its various manifestations would care to admit. Once man and … Continue reading

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war and conflict: those pauses that refresh

Its the ultimate kitsch product. Coke. All style and form. No substance. Something with multiple layers of meaning exposing a vast fictionality of the object situated in a space between reality and illusion. Kitsch. Both imitative and its negation, kitsch … Continue reading

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fizzy warbles: an arm’s reach of desire

The marketing double-cross.New coke, old tactics. Obesity and the bottom line. The belching monster. The twisted veracity of the plausible. The taste test of corporate integrity. Cuddly polar bears- just by coincidence they are white, predatory and live in the … Continue reading

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London calling : just leave a message

To the overwhelming majority of Brits, of all races, creeds and colors, well off or in poverty, a fundamental change in social structure, is probably just as unthinkable as it was to those English citizens in the eighteenth-century. But, as … Continue reading

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fear of a black planet… core values

Thats the title of the advertisement. Its part of the journeys campaign by Louis Vuitton, a real marketing powerhouse. The critique is that this is white patriarchy using the abject poverty of Uganda as a pretext to hawk bling luxury … Continue reading

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synthetic comforters

Blond and blue-eyed blow up dolls for the troops? Combat ready packed with their lunch. But what of the embarrassment if they were captured? And, was the iconic Barbie doll from Mattel based on a German post-war sex doll, an … Continue reading

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happy days: manufacture of innocence

Halfway through the 1950’s , in the summer of 1955, Life ran an article entitled Nobody is Mad With Nobody.” In the text, in which, next to  photographs of things like two car suburban garages marked “his” and “hers”, the … Continue reading

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montaigne: sharing the fuzzy warbles

Beautiful losers. It was kind of a poor man’s version of Maimonides Guide for the Perplexed, drawing on navel gazing problems of then lo-fi culture such as cannibalism, sexual titillation, witch’s spells etc. Prime material for an Oprah book of … Continue reading

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